Eric Kim, Senior Vice President and General Manager of Intel Corporation's
Digital Home Group was previously General Manager of Intel Corporation's Sales
and Marketing Group and served as Intel's Chief Marketing Officer, responsible
for all sales and marketing operations worldwide.
Prior to joining Intel in November 2004, Kim was an executive vice president at
Samsung Electronics Co., Ltd. It was in his role as executive vice-president
and head of global marketing at Samsung Electronics that he really came to
public notice. Under his direction, the Samsung brand-image was
revolutionized, with exciting, innovative advertising campaigns and sponsorship
deals dramatically altering popular perceptions of the company and its product.
The result was a doubling of Samsung's business in the U.S. "I convinced the
company we had to have a single message". says Kim. "We were the new kids on
the block and the block was noisy". He was responsible for global marketing
and new business development and helped make Samsung a leading worldwide
consumer brand.
Prior to joining Samsung in 1999, Kim had significant and varied experience in
hardware and software marketing, product development and venture investment
management. During his five years with Dun & Bradstreet Corporation, Kim was
president and CEO of Pilot Software and a chief technology officer. For Lotus
Development, he was general manager of database products.
In 2002, Time Magazine named Kim to its annual "Global Influentials" list.
Kim was born in Korea and moved to the U.S. with him family at the age of 12.
He gained a Bachelor's degree in physics at Harvey Mudd College, a Master's in
engineering from UCLA and an M.B.A. from Harvard.
